SAP CX has undergone a significant transformation in the last few years, from its roots in traditional CRM functionality to a cloud-centric customer experience. Now, SAP CX products span across ...

SAP has formalized its approach to Customer Relationship Management (CRM) by consolidating upon recent acquisitions and integrating these functions into its existing stack of database and data ...

At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.

The demand for cloud-based customer support solutions has burgeoned during the COVID-19 pandemic, as it resulted in many organizations embracing the work-from-home culture. According to a Fortune ...

NZX-listed electricity ‘gentailer’ Contact Energy has completed a shift to cloud-based SAP S/4HANA ERP software and is now “reviewing its CRM [customer relationship management] options”. The company’s ...

SAP is taking more control: From the new Business Suite to the Business Data Cloud and the AI apps, everything is to be pre-configured in the cloud. With a new Business Suite in the cloud, in which ...

Why trade promotion implementations keep failing, and what the gap between system logic and business reality actually costs ...

The market for customer relationship management (CRM) providers in South Africa is highly contended, with players competing for billions in revenue. The best CRM providers available to South African ...