I am an editorial assistant who works across our lifestyle verticals. I tested the Pattern Hair Steamer, which delivers steam straight to your hair cuticles, enhancing hydration and allowing for ...

Forbes contributors publish independent expert analyses and insights. Tiana Randall is a writer whose work intersects style and sports. The hesitation was understandable. We were already drowning in ...

Actress Tracee Ellis Ross launched her haircare brand Pattern just shy of six years ago with the intention of making products designed to be layered and mixed together without flaking or pilling, a ...

Left to right: Jill Marie Jones, Tracee Ellis Ross, Golden Brooks, and Persia White on the set of Pattern Beauty’s first-ever commercial. “Hair cocktailing is a common practice in our community: We ...

“Each of these products is anchored in my personal routine,” Ross says of the launch. “When using these formulas, I want people to feel hydrated, radiant, and glowy. But mostly I want people to feel ...

SALT LAKE CITY, Aug. 11, 2020 /PRNewswire/ -- Pattern, a leading global ecommerce partner with 18 global locations, today announced that it has closed its first round of outside funding—a $52M ...